Strategic Fractional CFO Services for Australian SMEs

Gain executive-level financial leadership without hiring a full-time CFO. Improve cash flow, profitability, forecasting and strategic decision-making.

CPA-qualified leadership

Experienced financial guidance

Strategic Financial Advice

Cash Flow & Forecasting

Profitability Improvement

For growing Australian SMEs

Limited client numbers

Maximum four CFO clients per CFO

Board-ready reporting

Clear insights for key stakeholders

Answers, not just numbers

Cash flow, forecasting and insight

ANSWERS NOT NUMBERS

The questions that matter.

Most business owners engage our Fractional CFO services because they need confidence in the decisions that will shape the future of their business and answers to their most important questions.

Can we afford to hire?
Why is cash tight despite strong sales?
Which clients and services are actually profitable?
Are we charging enough?
What happens if revenue slows?
What should the next 12 months look like?
Should we invest in growth now or wait?
What are the current risks that I don't know about?
What are the current opportunities that I don't know about?
Which numbers should we actually be tracking?
EMBEDDED CFO SUPPORT

Fractional CFO support that works alongside your existing accountant.

Our Fractional CFO support doesn't need to replace your accountant. We complement them.

Whether you need regular weekly, or monthly meetings to understand performance better, improve cash flow, or help making major business decisions, we provide the financial expertise and commercial perspective that will help solve your probelms.

SPEAK WITH A CFO
How we work

Integrated Fractional CFO support.

Our Virtual CFO and Fractional CFO services are designed to operate inside the rhythm of your business. We do not sit at a distance and send reports. We work with you as an embedded finance partner, helping you understand performance, identify risks and opportunities, and make commercially sound decisions.

01 / Visibility

Understand what is happening

We review your financial performance, reporting, cash flow, margins and key business drivers so you can see what is really happening in the business.

02 / Embedded

Work inside your business as part of your team

We become part of your decision-making process through regular CFO meetings, management reporting and practical commercial support aligned to your priorities.

03 / Insight

Translate numbers into action

We help interpret the numbers through forecasting, KPI reporting, pricing analysis, profitability reviews and strategic financial advisory.

04 / Partnership

Support decisions as you grow

As your business evolves, we continue to provide ongoing Fractional CFO Australia and Virtual CFO Australia support for growth, investment, cash flow and long-term planning decisions.

Investment
Embedded Fractional CFO services typically start from $1,000 per month.
The level of investment depends on the complexity of your business, reporting requirements and the amount of ongoing CFO support required. We will provide a tailored proposal following an initial discussion.
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Client Success

Virtual CFO Client Review

"The CFO Agency has provided outstanding service to our business. Through understanding our business and the environment we operate, they found opportunities we hadn't seen and our business has grown significantly since hiring them. I have more time to focus on business growth and have a much clearer understanding of our financials. They really get involved. "

How the engagement works

Strategic CFO support designed to improve financial visibility, decision-making and business performance.

Fractional CFO support is designed to go beyond financial reporting. Laura works closely with business owners and leadership teams to understand the business properly, identify opportunities and risks, improve financial visibility and help implement stronger financial processes, reporting and commercial decision-making frameworks.

01

Understand the business and financial position

Laura works closely with the business to understand operations, financial performance, reporting capability, growth objectives and current commercial challenges.

The deeper the understanding of the business, the more valuable and commercially relevant the financial guidance becomes.

02

Review performance, reporting and opportunities

A detailed review is undertaken across forecasting, cash flow, profitability, reporting quality, operational drivers and broader business performance.

This helps identify risks, inefficiencies, growth opportunities and areas where stronger financial visibility or reporting may improve commercial outcomes.

03

Provide ongoing CFO leadership and implementation support

Through regular discussions, reporting reviews and strategic financial guidance, Laura helps businesses make clearer and more commercially informed decisions.

Where improvements are identified, Laura also works alongside the business to help implement stronger reporting processes, financial controls, forecasting frameworks and operational finance improvements.